Rebecca Kroon founded Robe in 2018 with the aim of not only creating functional luxury resort wear, but helping women feel empowered and confident by the water.

Bec gave up a successful career in law to pursue her love of fashion, and it’s her passion for Robe and its values that will take the brand to the global stage. Bec oversees every part of the design process, drawing inspiration from global resort wear trends as well as the inspirational women in her life.

Each design is named after the kickass woman who inspired it and are complemented by prints and colours developed exclusively for Robe.

Bec grew up in New Zealand and often spent her holidays by the beach, which is why she now loves living in Brisbane, Queensland with her family. A mum of two – Oscar and Sophia – and married to a busy Obstetrician/Gynaecologist, the family is completed by three fur babies: Pepa, Harry, and the most recent addition – Sommer.

Bec is a dynamic and motivated leader who firmly believes that wine can fix almost anything. She is dedicated to supporting the Brisbane entrepreneurial community, especially other female founders, and is often asked to share her experiences on panels and at other business events. When Bec’s not in the studio you can usually find her by the pool wearing her favourite Robe, champagne in hand.


Behind the Brand >